4 Popular Gen z Fashion Trends Ruling The Fashion Space


4 Popular Gen z Fashion Trends Ruling The Fashion Space

Whether You're A Millennial Learning Of The Newer Generation Or Whether You're In Constant Fights With The Younger Peers On Different Social Issues, One Thing Is For Sure – Gen Z Is Making Waves In The World Of Fashion, And Their Fashion Trends Are Getting Wilder And Wilder.

By Iverson Akhigbe

August 04, 2022

From oversized clothing to unisex clothing, some of these fashion trends might baffle millennials and those of the older generation.

With the influence of social media, fashion consumers have been led to adopt and move on from so many fashion trends quicker than ever before, and brands must keep up with the forecasts in order to pacify their customers. Today, social networking platforms like TikTok and Instagram are likely the largest drivers of brand exposure and new trends in the fashion spaces.

Last month, there was a huge spat on social media between Gen Z (ages 9-24) and Millennials (ages 25-40). Gen Z has been criticizing numerous aspects of mainstream millennial fashion trends. Some of these aspects include millennials' love for skinny jeans and side-parted hair, just to mention a few. The trending dispute was indeed an emotional one, not due to lifelong faithfulness to a particular fashion trend, but because the accusations of being outdated have forced millennials to realize that there has been a transfer of generational control.

Since Gen Z are now the largest generation living as of last year, maybe it is wise to listen to the young fashion consumers, as they have also been considered to be more financially independent and stable, body-positive, and prudent. So whether you think crop-tops are a bit revealing, or you're obsessed with skinny sunglasses, the Gen Z fashion trends are here to stay.



The baggy jeans are one of 90's timeless piece that has transcended over the years, and it has found its way into the lives of the Gen Z. Supermodels like Bella Hadid and Hailey Bieber have perfectly nailed down how these loose-fitting jeans are worn.

Gen Z is a generation focusing more on looser fittings that look effortless, flattering, and comfortable. In recent news published on CNBC, Levi's CEO Chip Bergh confirmed that skinny jeans were out, and the world is currently in a new denim cycle as wide-leg denim is in vogue. He also confirmed that shoppers of all ages are buying baggier jeans, including the flare-style jeans that were popular in the 1990s. This can only be the power of Gen Z.


BUCKET HATS (With a Twist)

Bucket hats continue to trend even in 2021, after several fashion seasons. Just like the oversized jeans, the bucket hat is also a 90's timeless piece that has made a comeback. Not only has this retro piece made just a comeback, but it has also been revamped to suit the aesthetics of Gen Z.As of 2019, e-retailer ASOS recorded that a total of over 45,000 bucket hats was sold worldwide, and is set to continue skyrocketing in the coming years and beyond.



The humble graphic sweatshirt is one of the most underrated fashion pieces of all time. Thankfully, Gen Z fashion-forward individuals are having a good moment with it, and it's for a good reason. Graphic sweatshirts are comfy and cute in our athleisure COVID world. Athleisure is becoming a huge trend among Gen Z consumers and it's the perfect choice to spice up your look. It's a new way to stand out and put a stamp on any outfit. Whether you pair your graphic sweatshirt with oversized jeans or pleated miniskirts, you can never go wrong. Not only is the sweatshirt a timeless piece, but it is also practical and aesthetically appealing, as it is a combination of comfort and chic.



One thing anyone would agree with about fashion trends is that they are cyclical. There is a high tendency that what was once an old fashion piece would most certainly become new again. The baguette bag is that fashion piece that is back in vogue, especially with the Gen-Z crowd.

Created in the late 90s by Fendi, the baguette bag became the It bag that rose in popularity after being featured on Sex and the City. Since then, other It bags have come and gone, but now, the Gen-Z cannot get enough of this bag.