When you think fast fashion think fast food. Weird right? My initial unfiltered thought was “what’s fast about the fashion?”. The rave behind the phrase is due to the accessibility of trendy clothes at inexpensive prices. The dynamics of the fashion industry is ever-changing, style is evolving and unlimited, not just restricted to a trend or an era. Are you tired of being stuck in the  fashion abyss? Then keep reading to find more!!!

The phrase is coined because of the bulk production, design and supply of clothes which leverages on the replication of high-end trendy runway designs to the end consumers. It’s basically everyday clothing which is easily accessible hence, the name.

Brands under this category to mention a few includes. ZARA, MARK AND SPENCER (M&amp;S), FOREVER 21, VICTORIA’S SECRET, RIVER ISLAND, URBAN OUTFITTERS, NEW LOOK, SHEIN, GAP, and TOP SHOP.

Fast fashion although often critiqued to being environmentally negative, tips the scale balance more to the good side as it helps individuals express their personal style seamlessly at low cost. The low cost of production provides abundance and easy accessibility to trendy outfits. 

Variety of designs are readily made available by different brands as they keep up with the trends of the fashion world providing different preferences and tastes to portray your style.

Compared to the “HAUTE COUTURE” fashion also unpopularly called High fashion which are tailored specifically for a particular individual. Although, comes with it peaks as it reeks with undeniable quality and uniqueness.

 Examples of HAUTE COUTURE brands includes. 

&nbsp;VALENTINO,&nbsp;COCO CHANEL, GUCCI, DIOR, GIVENCHY

While fast fashion is relatively affordable, it undeniable fact is that you can still exude confidence without breaking the bank.

Style goes beyond just dressing, it embodies personality, hobbies, lifestyle  and creativity. Your personal style captures your raw form; a combination of “who you are”, “your interests “, “Your beliefs”. It’s the unspoken words expressed through clothing. 

External influences from celebrities, religion, music genre, culture most times determine how we dress and express ourselves. 

From clothes to accessories to hairstyles all sum up to our identity as each item is a representation of our tastes, perspective and ideas.

This process isn’t a walk in the park regardless of how simple it sounds and it sure doesn’t happen overnight.  Here are few guides that’ll help in finding your style. 

Explore your wardrobe: Sort out your clothes articles by their colours and designs. Find out the commonality and abundance of each cloth piece. Once that is sorted out, you’d be able to have an idea on what you like and if it reflects your personality and makes you happy, then by all means stick with it.&nbsp;

Find your inspiration: Ever wondered who you admire enough to imitate their style? A family member? Mom? Dad? Or what inspired your style? Favourite colour? Celebrity? Culture? A movie character? These questions are what determines the basis of your style.

Create a mood board: Once you’ve determined what influences your choice of style, pin the images to a mood board. You’d probably get an epiphany that most of the models in the pictures have something similar on or are giving the same type of ambience you vibe with. Randomly select two to three images and use it as a guide when shopping. It will help save time and give you an overview of your style.

Create a capsule wardrobe: A collection that encapsulates interchangeable outfits. In other words “must-haves”, for example a denim trouser, a dress, top tees, t-shirt, sweaters that can be paired up to always create new effortless look and doesn’t fade with season.

Dare to explore with different styles: Now it’s time to add new pieces to your capsule wardrobe that adds flair to your style and reflects your personality!!

Fast fashion has made it so much easier to project our style at a flexible price without going bankrupt. It’s all about shopping smarter not harder.&nbsp; Now, you can express your style with ease while looking classy and chic.

Discover the art of Fast Fashion - Your effortless journey to showcasing your unique style. Explore trendy, affordable styles that let your personality shine. Unleash your inner fashionista today - written by Agbakaizu Dorcas

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